Growth Plan: Data Claim / TP Medical Billing

Comprehensive Growth Director Package

Prepared for: David Testone & Tammy Peebles
Prepared by: Tom Couture, SolvaraCare
Date: August 2026

The Offer

$895/month all-inclusive + 15% revenue share (first 12 months per client we bring)

No setup fees. No enrichment fees. No hidden costs.

You get the full SolvaraCare growth engine — outreach, website redesign, top SEO package, and social distribution — for one flat monthly fee. I cover all the data enrichment and infrastructure costs myself. My profit comes from the 15% performance share, which means I only make real money when you make real money.

After 12 months, each client is 100% yours. No further payments to SolvaraCare, ever.

What's Included — Full Capabilities

1. Outreach Engine

• List Enrichment: David's DOL provider list enriched with verified email addresses (I cover this cost — ~$400 one-time)
• Cold Email Campaigns: 15 dedicated sending inboxes, AI Business Audit and Interview methods, personalized sequences using David's case studies ($2M recovery, 50-56% higher pay, $50→$650/visit)
• AI SDR: Automated reply handling — answers questions, qualifies interest, books meetings directly on your calendar. You show up to warm leads only.
• CRM Pipeline: Every prospect tracked from first email → reply → meeting → deal. Full visibility.
• Sales Call Analysis: Recorded calls analyzed for objections, close rate improvement, message refinement
• Monthly Report: Emails sent, reply rates, meetings booked, pipeline value, revenue share calculation

2. Website Redesign (tpmedicalbilling.com)

• Full redesign of tpmedicalbilling.com — modern, mobile-first, WCAG 2.1 AA accessible
• B2B positioning for medical providers (not patient-facing)
• Federal workers' comp / OWCP service pages with David's case studies
• Lead capture forms with real backends
• Clear B2B calls to action (book audit, schedule consultation)

3. Top SEO Package (Authority Tier — $2,495/mo value)

• AI Search Optimization: Restructure the site so Google, ChatGPT, Perplexity, and Bing AI can read it and recommend TP Medical when providers search "OWCP billing" or "federal workers comp billing"
• Schema.org Structured Data: Service schema, organization schema, FAQ schema for AI discovery
• Entity Building: Build TP Medical as a recognized entity in Google's Knowledge Graph
• AI-Citation Monitoring: Track when AI search engines cite/recommend TP Medical
• Clinical Evidence Graph: Every factual claim backed by verified source tracking
• 2 evidence assets per month (articles, guides, case studies)
• Monthly AI-answer accuracy sample
• Monthly patient-journey smoke test
• Monthly plain-English report: rankings, visibility, what we did

4. Cross-Platform Social Distribution

• LinkedIn: Primary B2B channel — optimize profiles, share insights, engage medical community
• X/Twitter: AI search visibility, threads from David's expertise
• Instagram: Practice owner education carousels
• YouTube: Podcast clips, short-form educational content
• Facebook: Clinic manager audience
• All content repurposed from David's PowerPoint and ChiroSphere podcast

5. Vertical Promotion (SolvaraCare.com)

• Medical billing vertical section built on SolvaraCare's website
• TP Medical as anchor case study (with your written approval — no claims published without documentation)
• Inbound leads from SolvaraCare's SEO routed directly to TP Medical through shared CRM
• Providers searching for "medical billing services" find SolvaraCare → routed to you

6. Lead Magnet

• Downloadable guide: "The Federal Workers' Comp Revenue Booster: How Providers Are Earning 50-56% More Per Visit"
• Gated behind email capture
• Feeds into automated nurture sequence

The Revenue Share — How It Works

15% of TP Medical's collected fee revenue from each client we bring you, for the first 12 months only.

Not the provider's total collections. Not claim recoveries. TP Medical's billing fees actually collected.

One OWCP client at $15,000/mo = $27,000 to SolvaraCare over 12 months. That covers your entire year of services. And you keep 85% ($153,000) plus 100% after year 1.

The Value You're Getting

You're getting $4,890+/month of services for $895/month. The difference is made up through the 15% performance share — which only kicks in when I bring you paying clients.

Why Not Commission-Only?

David, you asked about a pure percentage structure. I understand why — it removes your risk entirely. But:

• A pure commission model means I fund all the data enrichment ($400), email infrastructure ($97/mo), enrichment tools ($149/mo), website redesign, SEO work, content creation, and campaign execution with no guarantee of return.
• I have no control over how quickly you follow up with leads or how well you close them.
• The $895/month covers a portion of my hard costs. The 15% performance share is my actual profit.
• I'm absorbing most of the risk here — the enrichment, the infrastructure, the website rebuild, the SEO work. The $895/mo ensures I can sustainably invest in your growth.

The alignment is real: I only make real money when you close real clients. But I can't front $4,890+/month of work on a pure commission bet.

What I Need From You

Before We Start (Week 1):

1. David's DOL provider list — CSV with names, addresses, phone numbers
2. David's PowerPoint — "Mastering Federal Workers' Compensation" (PDF or PPTX)
3. ChiroSphere podcast link — for content creation
4. Access to tpmedicalbilling.com — CMS access or a web contact who can implement changes
5. Calendar availability — 4+ hours/week for sales calls
6. Average monthly revenue per client — even approximate (for ROI projection)
7. Suppression list — current/former clients, anyone not to contact

Ongoing:

• One sales owner assigned to follow up with leads within 1 business day
• Attend booked meetings (or reschedule promptly)
• 30-minute monthly review call
• David available 30 min/week for content accuracy questions
• Good-faith closing effort — I can create opportunities, but I can't sign your contracts

Month 1 is a Pilot

We start with a 30-day pilot. At the end of Month 1, we review:
- How many emails delivered? Reply rate? Meeting rate?
- How well did TP Medical follow up? Close rate?
- Which message angles worked? Which specialties responded?
- Is the website redesign on track? SEO progress?

If the pilot shows signal, we continue. If it doesn't, we stop — no long-term contract, no cancellation fees.

The Math

Conservative 12-month:
- SolvaraCare earns: ~$41,600
- TP Medical earns: ~$175,000 (keeps 85%)
- TP Medical cost: $10,740/year fixed

Realistic 12-month:
- SolvaraCare earns: ~$134,000
- TP Medical earns: ~$700,000 (keeps 85%)
- TP Medical cost: $10,740/year fixed

The Case Study

This partnership gives SolvaraCare something we need: a real, documented case study for the medical billing vertical. When TP Medical succeeds, SolvaraCare succeeds — not just from the revenue share, but from having proof that our system works for B2B medical billing client acquisition.

With your written approval, we'll document the results and use them to attract future clients in the medical billing space. TP Medical becomes the anchor case study for SolvaraCare's medical billing vertical.

This is why I'm pricing this aggressively — $895/mo for $4,890+/mo of services. I'm investing in the case study as much as you're investing in growth. We both need this to work.

Timeline

Next Step

At our next meeting:
1. Confirm you can provide the DOL list, PowerPoint, podcast, and website access
2. Share your average monthly revenue per client (even approximate)
3. Confirm the 15% revenue share for first 12 months per sourced client is workable
4. Pick a start date

I'll send a short video walkthrough of this plan before our next meeting so David can review everything beforehand.

This is a partnership. I'm all in. Let's build this.